Erlita Ridanasti

S.E., M.M.

Green Marketing Higher Education Marketing Social Media Marketing

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Google Scholar h-index: 1

Scopus h-index: 1

Profil

Bidang Keahlian & Minat Riset

Green Marketing Higher Education Marketing Social Media Marketing

Pendidikan

M.M (Master of Management)Universitas Islam IndonesiaS.E (Bachelor of Economics)Universitas Islam Indonesia

Sertifikasi Profesional

Pengembangan Profesional

Mata Kuliah / Bidang Pengajaran

Pemasaran DigitalPerilaku PasarKomunikasi Pemasaran

Publikasi Pilihan

Artikel JurnalCOVID-19 Pandemic and Adaptive Shopping Patterns: An Insight from Indonesian Consumers.Global Business Review — 2024TautanThe Effect of Implementation of Quality Management Information Systems and Quality of Training Employee as Intervening in Start and Enjoyment Performance in Startup CompaniesService Quality Using Digital Marketing Based on Startup Food and Beverage Company in Sleman YogyakartaKeterlibatan Pelanggan dan Antesedennya pada Transaksi E-Commerce pada Generasi ZPengaruh Manfaat Relative, Efektivitas Biaya, dan Dukungan Manajemen terhadap Penggunaan Media Sosial setta Dampaknya bagi Kinerja UMKMPerilaku Konsumen 4.0 (Buku AjarKasus-kasus Bisnis (Buku Ajar)