Istyakara Muslichah

Publikasi Pilihan

Artikel JurnalInvestigating Factors Influencing Decision Makers to Adopt Accreditation Information System Using Multi Theory of Technology Acceptance Model, Resource Dependence Theory, and Technology-Organization-Environment: Evidence from Indonesian Private Universities. International Review of Management and Marketing — 2025TautanSocial Media Post Content Typology and Its Implication for Digital Marketing Strategy: Evidence from Indonesian Hotels.Journal of Ecohumanism — 2024TautanIs halal universal? The impact of self-expressive value on halal brand personality, brand tribalism, and loyalty: case of Islamic hospitals.Journal of Islamic Marketing — 2023TautanAji, H. M., Muslichah, I., & Seftyono, C. (2021). The determinants of Muslim travellers’ intention to visit non-Islamic countries: a halal tourism implication. Journal of Islamic Marketing, 12(8), 1553-1576.Aji, H. M., & Muslichah, I. (2023). Online cross-religion donation during COVID-19: mediating role of empathy and trust. Journal of Islamic Marketing, 14(6), 1531-1550.Aji, H. M., Albari, A., Muthohar, M., Sumadi, S., Sigit, M., Muslichah, I., & Hidayat, A. (2021). Investigating the determinants of online infaq intention during the COVID-19 pandemic: an insight from Indonesia. Journal of Islamic Accounting and Business Research, 12(1), 1-20.Aji, H. M., & Muslichah, I. (2023). Is halal universal? The impact of self-expressive value on halal brand personality, brand tribalism, and loyalty: case of Islamic hospitals. Journal of Islamic Marketing, 14(4), 1146-1165.Divianjella, M., Muslichah, I., & Ariff, Z. H. A. (2020). Do religiosity and knowledge affect the attitude and intention to use halal cosmetic products? Evidence from Indonesia. Asian Journal of Islamic Management (AJIM), 71-81.Makalah KonferensiReligiosity and subjective norm in waqf intention The mediating role of attitude